Specialization is increasingly important for professional service industries like accounting. Dave McDaniel has helped Ent & Imler become an Indiana leader in tax and accounting for mid-sized, privately held companies. He explains that knowing who they are, who they serve, and how they deliver continuous value has helped his firm thrive even during tough times.

Diversity is more than a buzz word at Shrewsberry & Associates. The company has embraced the concept and made it a competitive advantage. In our discussion, Bill Shrewsberry talks about the nine year-old organization's history and its people. And, he shares his vision for the next decade.

Marketing a community is a lot like marketing a product or service brand. Our discussion with Ron Walker highlights the efforts that the city of Bloomington and the BEDC undertake to position the city as the best relocation spot for entrepreneurial companies. Location, community assets and a unique culture play a central role in communications.

Commercial construction has been hit hard by the economic downturn. But, the Hagerman Group isn't worried. They've been here before. The 75-year-old company has weathered the tough times by sticking to its principles and by keeping a close eye on operational efficiency. Find out how Jeff Hagerman has positioned his company to emerge victorious.

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Information is power and Christie Tatum wants to make sure business leaders have all they need to make smart business decisions. Her new venture uses many of the skills she honed as a top reporter and online editor. In our conversation, Christie Tatum examines the changing nature of journalism and the need for a one-to-one 'reporting' service like Media Salad.

Coming soon...tune in again!